ILN-terviews: Stuart Gerson, EpsteinBeckerGreen

Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we chose ILN member, Stuart Gerson of Epstein Becker & Green, P.C. in Washington, D.C.

In one sentence, how would you describe your practice?
Representing corporations, many of them in health care and finance, in federal civil and criminal litigations and investigations, at both the trial and appellate levels, in areas including the defense of fraud, securities and antitrust matters, and where the United States government is often the opposing party.

Who would be your typical client?
A corporation, its management or board of directors, often involved in the business of health care, insurance or finance, and subject to a government investigation or private fraud suit.

What would you like clients and potential clients to know about you?
That I believe the law is a service business and that the client's interests must be served, and that we win for our clients.

What has been your most challenging case? Why?
I once tried a criminal antitrust case in which there were originally 24 defendants. 23 of them pleaded guilty or nolo contendere, and many of them testified against my client, who insisted upon his and his company's innocence. Notwithstanding the mass of the government's case, the jury returned a verdict of acquittal.

What has been your proudest moment as a lawyer?
Serving first as Assistant and then Acting Attorney General of the United States, working directly with Presidents of both parties.

What do you do when you're not practicing law?
Active sports including running, tennis and fly fishing, and reading history and science.

What would surprise people most about you?
That I am a Lay Eucharistic Minister in the Episcopal Church.

What has been your most memorable ILN experience?
Clearly it has been forming close personal, family and professional relationships with excellent lawyers, particularly, in my case, in Europe and Scandanavia.

What career would you have chosen if you weren't a lawyer?
Cosmology.

If a movie were made out of your life, who would you want to play you?
My son; it would be a suitable revenge.

How would you like to be remembered?
As someone who did his best to contribute to society and his profession.

LMA Attendees

It's that time of year again - the LMA Annual Conference is coming up in April!  It's a great opportunity to make new friends and renew relationships, so I thought I'd keep a list of those attending as I'm advised, as well as their Twitter names (so anyone interested in the conference who can't attend can follow along).  Also, don't forget to follow #LMA11 for more information on the conference and during the sessions.  

If you'd like to follow along with a twitter list, check out Laura Gutierrez's list of LMA attendees!

Lindsay Griffiths (@lindsaygriffith)
Heather Morse (@heather_morse)
Nancy Myrland (@nancymyrland)
Gail LaMarche (@gaillamarche)
Laura Gutierrez (@lalaland999)
Megan McKeon (@meganmckeon)
Karen Cariello (@karencariello)
Lydia Bednerik (@lydiabednerik)
Sally Schmidt (@sallyschmidt)
Nuno Lapirdo (@nlapirdo)
Matt Fankhauser (@mattfankhauser)
Amy Knapp (@knappmarketing)
Jonathan Groner (@jgronerpr)
Jasmine Decarie (@jasminedecarie)
Kristin Tyhurst (@ktyhurst)
Nat Slavin (@natslavin)

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Webinar Re-cap: Facebook & Twitter for Lawyers with Dave Kerpen of Likeable Media and Nancy Myrland of Myrland Marketing Part II

The ILN has offered a webinar series to our members for the past two years, and in 2010/2011, we offered a three-part series on social networking. In October, we started with, "Social Networking Strategy & Blogging," with Kevin O'Keefe of LexBlog and in December, we had Freesource's Nathan Egan discuss "LinkedIn for Lawyers." January's webinar with Dave Kerpen of Likeable Media and Nancy Myrland of Myrland Marketing focused on Facebook and Twitter for Lawyers.

Part II with Dave focused on Using Facebook to Grow Your Law Firm.  As I mentioned in my first post, due to some technical difficulties, our webinar didn't record any sound, so I'll be re-capping the presentations based on my (hopefully) excellent memory, and the slide decks of our presenters. 

As we mentioned in the webinar introduction, Dave is the CEO of Likeable Media, a social media and word of mouth marketing firm. Dave is one of the leading experts on social media and Facebook marketing, and he and his work have been featured on CNBC's "On the Money," ABC World News Tonight, the CBS Early Show, the New York Times, and countless blogs.

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Webinar Re-cap: Facebook & Twitter for Lawyers with Dave Kerpen of Likeable Media and Nancy Myrland of Myrland Marketing Part I

The ILN has offered a webinar series to our members for the past two years, and in 2010/2011, we offered a three-part series on social networking. In October, we started with, "Social Networking Strategy & Blogging," with Kevin O'Keefe of LexBlog and in December, we had Freesource's Nathan Egan discuss "LinkedIn for Lawyers." January's webinar with Dave Kerpen of Likeable Media and Nancy Myrland of Myrland Marketing focused on Facebook and Twitter for Lawyers.

Nancy kicked off the session with some fantastic information for our audience about Twitter.  I'll be splitting my posts into two with Part I focused on Twitter and Part II dealing with Dave's comments on Facebook.

Due to some technical difficulties, our webinar didn't record any sound, so I'll be re-capping the presentations based on my (hopefully) excellent memory, and the slide decks of our presenters.

 

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What Do You Want to Know About Social Media? Ask the Experts

As a part of the ILN's Administrative team, I've been fortunate to have the experience of working with some incredible legal marketers at our member firms. They've supported me in my role in the Network and I've learned from them time and time again.

Periodically, we draw on them for assistance in answering member firms' marketing queries and they've even put together roundtables on various subjects.  The time has come to draw on them again as we develop our comments for a social media roundtable.

So here's your chance - what social media questions do you have for our marketing experts? Please add them in the comments and I'll include them in the questions to the group.  We'll be answering the questions in virtual roundtable format, but I'll also share them with the blogosphere here.