WIth the end of the year wrap-up, and still recovering from the stitches in my finger, I’m sharing another post from my friend and rainmaking expert, Jaimie Field, esq. In 2009, she published this post, "What Santa Claus Can Teach You About Being a Great Rainmaker."
So without further ado…
That jolly ol’ white-bearded, chubby guy in the red velvet suit with the fur trim is a better Rainmaker than you. While his clients, children, may not be your target market, if you acquire his characteristics and take some on his abilities to bring in new clients and make them advocates for life, you can become the Rainmaker he is.
Santa Claus is everywhere:
Turn around after Thanksgiving and you cannot help but run into Santa or his image. He is on street corners, in malls, on TV; you just can’t help seeing the guy everywhere you go. Everyone knows who Santa is when they see or hear about him.