It’s been a festival of webinars over here lately, so I’ve got one more recap for you this year! Yesterday, we hosted Jaimie Field, esq. of Marketing Field, who presented on the in-house marketers’ guide to motivating your attorneys to rainmaking success. 

Jaimie kicked off by saying that the short version of her presentation is that you can’t motivate them. It’s not possible to motivate someone else – they have to motivate themselves. But what the in-house marketers or marketing partners CAN do is to provide the attorneys at their firm with the tools they need to help them to motivate themselves to rainmaking success. 

While Jaimie didn’t address specific tactics, she did identify what attorneys need from their in-house marketers in terms of their marketing genius and motivating prowess. Continue Reading ILN Marketing Webinar: In-House Marketers’ Guide to Motivating Attorneys to Rainmaking Success

As we in the US celebrate Thanksgiving tomorrow, there is much to be grateful for. Our thoughts and prayers are with those affected by Hurricane Sandy, who will be unable to celebrate their traditional Thanksgiving, and the family of a high school classmate of mine, whose young daughter is battling leukemia. 

With that, here is Jaimie Field’s latest rainmaking recommendation…


Think about the holiday that is tomorrow in the United States: Thanksgiving.

Now look at the words that make up this term: Thanks and Giving. When was the last time you gave a “thank you” to the people who are in your life? Your clients, your referral sources, your family?Continue Reading Rainmaking Recommendation from Jaimie Field Esq – Thanks Giving