It’s another Two for Tuesdays here, and apparently, I’m feeling the need for lots of alliteration today, as we’re looking at two tips for Twitter.
Why bother with Twitter?
Let’s look at a couple of stats first, and then why those might be important:
- 255 million monthly active users (that’s ACTIVE users)
- 500 million tweets sent per day
- 77% of accounts are outside of the US
And lawyers may be a bigger deal on Twitter than they think. According to Kevin O’Keefe, the "median active Twitter user (tweets at least once a month) has only 61 followers." So it follows that…
If you’re a lawyer seeing yourself as a Twitter laggard because you have only a few hundred followers, fear not. You’re in the 80th to 90th percentile. Reach 1,000 followers and you’re at the 97th percentile of active Twitter users."