Despite being a long-time blogger and follower of Kevin O’Keefe on social media, I always learn something new when I attend one of his webinars. Today, I was able to participate in "Blogging: Greater Returns with Less Effort," which was excellent and I’d like to share my recap with you. A full recording of the webinar will be available in the coming days on LexBlog’s YouTube channel.
Usual Starting Point
Kevin began at the beginning, so to speak, with the questions that he normally gets at the outset of a firm or attorney beginning their foray into blogging:
- How frequently should lawyers blog?
- Should we have a group blog to take the weight off of one person?
- Should we have an associate write the blog?
- Should we have a ghostwriter?
Continue Reading Blogging: Greater Returns with Less Effort – A LexBlog Webinar



Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we chose ILN member,
Last week, we had the
This week, we kicked off our three-part webinar series with
Our latest success story comes from Fisher Jeffries, a law firm affiliated with the ILN’s Australian member,
Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we chose ILN member,
Last Wednesday, I attended ALM’s Cross-Border Litigation Forum. After the opening remarks, whose theme was that the complexity of cross-border litigation has (unsurprisingly) increased with globalization, we had a keynote address from Franco Ferrari, the Executive Director for the Center for Transnational Litigation and Commercial Law at New York University School of Law. His keynote focuses on Enforcing US Money Judgments Abroad: Debunking a Myth.
In what proved to be our most popular webinar yet, the Legal Marketing Association’s Social Media Special Interest Group held a session yesterday on using video to market legal services. We were fortunate to have three stellar presenters –
One of the initiatives we undertake here at the ILN is marketing partnerships, where we arrange for an in-kind trade of services for various events in the legal industry. When the events are fairly local to me, I’ll go in person to "woman" the table with our materials, answer any questions that might arise, and also sit in on the sessions.
Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we chose ILN member,