Tag Archives: Big Data

“Metrics” is Not a Dirty Word

You’ve probably heard a lot of chatter about “big data,” “data,” “metrics,” and other buzzwords, which can sound like a lot of fancy talk about things you can’t be bothered with (Spoiler alert: in general, it’s not). While I’m not going to get into a big discussion about data and all the ways you can use it, I … Continue Reading

Lead Nurturing Ecosystems – Moving Legal Marketing from an Art to a Science

As I’ve mentioned, the LMA NE conference was full of really meaty, thought-provoking content. One of the excellent sessions I attended was “Lead Nurturing Ecosystems – Moving Legal Marketing from an Art to a Science.” The panelists for the session were: Robert Algeri, Co-Founder, Great Jakes Melissa Croteau, Chief Marketing Officer, Nixon Peabody Linda Pepe, … Continue Reading

What Really Matters to Purchasers of Legal Service? An Interview with General Counsel, Casey Flaherty

On Monday, Viewabill will be presenting a two-hour webinar session on the topic of improving the attorney-client relationship through innovation. I first became familiar with Viewabill during the P3 conference, when panelists during one of the sessions were discussing its value.  Thanks to my coverage of P3, I was able to get a heads up … Continue Reading

Navigating the New Normal – Where to Start

The final session I attended at the P3 conference was TyMetrix’s "Navigating the New Normal – Where to Start." The panel was moderated by John Strange of Baker Botts, and included Holly Montalvo, TyMetrix, Peter Eilhauer, Elevate Services, and Toby Brown, Akin Gump.  The attendee guide reads:  As law firms navigate in the new normal … Continue Reading
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