Last week, the LMA NJ chapter once again piggybacked on to what the NY chapter was doing, and hosted a lunch where we Skyped into a panel presentation focusing on whether law firms should help promote individual attorneys (or just focus on the firm brand as a whole). The panelists included Robert Algeri, the co-founder of Great Jakes, which is listed in his bio as "a marketing communications firm that develops next-generation websites for mid-size and large law firms."
We also had Andrea Crews, the Director of Marketing and Business Development for Levenfeld Pearlstein, a mid-size midwestern firm, and Jasmine Trillos-Decarie, the Director of Marketing and Business Development at Foley Hoag.
Continue Reading Should Law Firms Help Promote Individual Attorneys? An LMA Recap