What can I do to keep you as a client for the long haul?"
Nancy must be reading my mind again, because I have "client service" down as the subject to focus on for today’s post. Her post got me thinking about the counter-question to this one, which is "What would make you leave?"
Clearly, finding out the reasons that a client would stay with you and your firm long term is essential – you want to be doing the things that make your clients happy, and what better way to find out what those are than to ask them?
But I’d argue that almost as important is finding out what might make a client leave.