Many of us in legal marketing wait with bated breath for the results of the Greentarget “State of Digital and Content Marketing Survey” every year.
Building on Greentarget’s inaugural study in 2010, [it gives us] the latest insights on how corporate general counsel – your clients – are engaging in social media and law firm-generated content.”
We also learn how our “legal marketing peers are evolving their own content and digital strategies to build relationships and fuel business development.”
During LMA’s Technology Conference this year, we were treated to a preview of the survey, which is officially released on November 18th, with Greentarget’s own John Corey. You’ll want to check back on their website on the 18th for the full report (and you can register now to make sure you get a copy on the day it’s released), but we learned some interesting things.
Continue Reading Preview: 2015 State of Digital and Content Marketing Survey