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Lindsay Griffiths

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Lindsay Griffiths is the International Lawyers Network’s Executive Director. She is a dynamic, influential international executive and marketing thought leader with a passion for relationship development and authoring impactful content. Griffiths is a driven, strategic leader who implements creative initiatives to achieve the goals of a global professional services network. She manages all major aspects of the Network, including recruitment, member retention, and providing exceptional client service to an international membership base.

In her role as Executive Director, Griffiths manages a mix of international programs, engages a diverse global community, and develops an international membership base. She leads the development and successful implementation of major organizational initiatives, manages interpersonal relationships, and possesses executive presence with audiences of internal and external stakeholders. Griffiths excels at project management, organization, and planning, writes and speaks with influence and authority, and works independently while demonstrating flexibility in thinking, especially in challenging situations. She also adapts to diverse and dynamic environments with constant assessment and recalibration.

JD Supra Readers Choice Top Author 2019

In 2021, the ILN was honored as Global Law Firm Network of the Year by The Lawyer European Awards, and in 2016, 2017, and 2022, they were shortlisted as Global Law Firm Network of the Year. Since 2011, the Network has been listed as a Chambers & Partners Leading Law Firm Network, recently increasing this ranking to be included in the top two percent of law firm networks globally, as well as adding two regional rankings. She was awarded “Thought Leader of the Year” by the Legal Marketing Association’s New York chapter in 2014 for her substantive contributions to the industry and was included in Clio’s list of “34 People in Legal You Should Follow on Twitter.” She was also chosen for the American Bar Association Journal’s inaugural Web 100‘s Best Law Blogs, where judge Ivy Grey said “This blog is outstanding, thoughtful, and useful.” Ms. Griffiths was chosen as a Top Author by JD Supra in their 2019 Readers’ Choice Awards, for the level of engagement and visibility she attained with readers on the topic of marketing & business development. She has been the author of Zen & the Art of Legal Networking since February 2009.

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Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we’re continuing our Instagram video series!

Each of the videos below answers the questions that precede it – Amy Fracassini of Davis Malm & D’Agostine in Boston, Massachusetts is the subject of our latest set of videos!

In one sentence, how would you describe your practice?

http://instagram.com/p/4ElnM5pPrU/Continue Reading ILN-terviews: Amy Fracassini, Davis Malm & D’Agostine

We’re delighted to announce that our firm of the month for June/July is KLA – Koury Lopes Advogados, Brazil!

June/July 2015

ILN Firm of the Month – KLA – Koury Lopes Advogados – Brazil!

The ILN is proud to announce our latest firm of the month, KLA – Koury Lopes Advogados – Brazil!

KLA is a dynamic full-service law firm, established in 2002. What makes the firm different and places it among the most modern law firms in Brazil is its way of applying legal knowledge to the business of its clients. The firm works not only with transactional and complex operations, but also dedicates the same effort to daily matters, offering full time support. It aims to understand the business of the clients and respond with the necessary agility, clarity in communications and practicality. The firm tries constantly to anticipate relevant trends and novelties, aggregating value to its legal services. The partners participate or personally manage all steps of the work and do not distance themselves from the client, since long-lasting relationships are part of the firm’s philosophy. The right professionals are allocated for each work, with the purpose of obtaining the maximum efficiency in the formation of the teams dedicated to each client and matter, assuring effectiveness and cost control. A top level team of motivated professionals is located in its São Paulo and Brasília offices, many with academic and professional experience abroad.
Continue Reading Firm of the Month – KLA – Koury Lopes Advogados, Brazil!

iStock_000000865752MediumI’m delighted that we’re launching our Corporate Group’s first edition of “Establishing a Business Entity In: An International Guide” today!

The collaborative electronic guide provides a summary of key corporate law principles in 18 countries internationally. It is designed to serve as a quick and practical reference for those establishing an entity in these jurisdictions. …

twofortueWe’re taking a break from our regularly scheduled content marketing discussions to talk about some important news for content providers – and make no mistake, law firms are content providers!

Yesterday, Apple presented a keynote that offered some of the most important updates for publishers in years – maybe not as exciting as a new iPhone or entirely new piece of technology, but for those of us in the content space (read: all of us), they are updates that we want to sit up and pay attention to.

The ILN’s Executive Director (and huge Apple fan), Alan Griffiths, sent me this article from Nieman Labs last night on the keynote, and there are two points that I’d like to pull out from it on the Two for Tuesdays for us to look at in the context of the legal industry, and what it may mean for us.
Continue Reading Two for Tuesdays: Big News from Apple for Content Providers

Redhead girl with green phone on yellow background.If you ask any of my lawyers, they’ll tell you that I have a “mad face.” I reserve it for times when I need to get them moving from one thing to the next at conferences (and they’re not hustling), or when I am actually frustrated about something that’s not running as smoothly for them as I would like.

But truth be told, it actually takes quite a lot to get me legitimately mad. It happens so seldomly that I can remember each incident quite clearly – and that means they leave an impression.

I had one such issue in advance of our recent Annual Meeting, having nothing to do with the actual conference, and it was such a frustrating example of how NOT to treat a customer that I wanted to share it here as a cautionary tale for all of us to remember how easy it is to make or break a client relationship in a single interaction.

My customer service story involves clothes – the short version of the story is: I needed a few new things in advance of the conference, and decided to order from Boden, a British company (this is important). I’d never ordered from them before, but have gotten their catalog for years and always liked the look of their styles. I placed the order late on the 16th of May, knowing I was leaving on the 25th, and paid for premium shipping (3-5 business days). 
Continue Reading How to Lose a Client in One Easy Step

twofortueIf you’re a regular producer of content (like a blogger), there will be days when you’ll find yourself scrambling for a topic or the words to flesh out your latest idea.

The dreaded writer’s block.

We all face it from time to time, and it can be one of those things that really stops you…

twofortueToday’s Two for Tuesdays is coming to you from Taormina, Sicily, where I’m preparing for our Annual Meeting, which officially begins on Thursday (for our delegates – I’ll be putting the finishing touches on the details tomorrow!).

But for now, I want to focus again on content marketing – specifically a couple of categories that may be useful to lawyers producing content.  Content marketing can sometimes seem daunting, and some of the ideas suggested too “new-fangled” or “out there,” but in this post, I’ll be bringing you a couple of ideas for blogging or videos (or any other creative means of delivery) that I promise you’ll be comfortable with.

Tip One: Use Case Studies – But Make them Compelling

This may be something that you’ve already adopted into your content marketing mix, but just in case you haven’t, case studies are an excellent place to look for content. Obviously not every case will be a good candidate, but some will provide interesting stories that will highlight your creativity and expertise, as well as your ability to advocate for your client. And even better if you can get them to co-author the piece with you.
Continue Reading Two for Tuesdays: Compelling Content Marketing Categories for Lawyers

iStock_000011931148SmallFor our latest installment of “General Counsel Corner,” I spoke with the employment counsel for a Fortune 500 company. My question to her was:

Clients apply their own set of metrics for determining quality, value, and success. What are some of the metrics you use when selecting outside counsel?”

Continue Reading General Counsel Corner: What Metrics Do You Apply to Outside Counsel?

iStock_000016208954XSmallYou may notice that things look a *wee* bit different around here, especially if you’re viewing this on a mobile device – that’s because today, we launch Zen’s fancy new re-design!

It’s a cleaner, fresher look, and the most exciting change is that we’ve gone responsive, so you’ll have the ability to read Zen posts…