Tag Archives: Advertising

Super Bowl Commercials – The Ugly of 2019

It’s the post I know you’ve all been waiting for – as ads have gotten milder the last few years, each season, I wonder whether there will be any commercials worthy of the “ugly” moniker. This year, we had three! Before we dive into the ugly commercials, there is one interesting choice I want to … Continue Reading

Superbowl Commercials – The Ugly of 2016

What good would looking at commercials from Super Bowl 50 be without looking at the worst of the worst? That’s right, today’s post is all about the UGLY commercials of 2016. And boy, did we have some ugly ones. While this ad still managed to get some good press and actually (if you can believe … Continue Reading

Super Bowl Commercials – The Good of 2016

On Monday, we discussed what I saw as the “best” of this year’s crop of Super Bowl commercials (which my sister tells me is two words – “Super Bowl”), and although the general consensus seemed to be that most of the commercials this year were mediocre, we did find some to love. A few people … Continue Reading

Super Bowl Commercials – The Best of 2016

Picture, if you will, the Staples commercials that aired a few years ago, with the parents sailing through the aisles as they got ready for their kids to go back to school as “It’s the most wonderful time of the year” played jubilantly in the background. For me, that’s what Super Bowl commercials are like. … Continue Reading

Superbowl Commercials: The Ugly of 2015

And here we are, at the last of my Superbowl Commercials posts. We’re talking about the worst of the worst of this year’s Superbowl Commercials and while there are only a couple for a change, they are really doozies.  I’ll start with the least terrible of the two, to ease you into the cringing.  T-Mobile: … Continue Reading

Superbowl Commercials – The Good of 2015

I’m finally back with another Superbowl commercials post! In today’s post, we’ll cover my second tier commercials, those I’m calling the "good" of 2015. I’m going to look at three of them, as well as the lessons that lawyers and law firms can learn from them, and then I’ll list the other commercials that I … Continue Reading

Superbowl Commercials – The Best of 2015

It’s one of my favorite posts of the year – my recap of the Superbowl commercials! Recall, if you will, those Staples commercials with "It’s the Most Wonderful Time of the Year" playing as parents ride shopping carts gleefully through the store followed by glum kids, and you’ll have some idea of how excited I … Continue Reading

“Meet Me at Starbucks” – What We Can Learn

The truth is, I’m a BIG fan of Starbucks, so I’m predisposed to love this commercial.  But I think there’s a very important message that we at law firms can learn from this ad, and communicate through our own marketing (without even needing a commercial of our own).  Watch the spot, and see if you … Continue Reading

Superbowl Commercials – The Ugly 2014

And here we are, folks, time to discuss my list of "ugly" Superbowl commercials for 2014. Once again, these commercials were not as awful as in years past – I wasn’t terribly offended by any of them, or sitting in disgust.  These were just my least favorite of the bunch, for various reasons (but generally … Continue Reading

Superbowl Commercials – The Bad 2014

For a change, there were very few commercials in this year’s crop that I truly hated, so it was tough to come up with a "bad" and "ugly" list. However, there were a number of commercials that I felt particularly blah about, or just thought that they really missed the mark with a big opportunity.  … Continue Reading

Superbowl Commercials – The Good 2014 (Part II)

Yesterday, we kicked off the start of my Superbowl commercials review with five of my favorites. Let’s keep the positivity going for another day with five more good commercials (before we head into the bad and the ugly!).  It’s interesting to see how subjective these choices are (and goes back to my favorite quote, which … Continue Reading

Superbowl Commercials – The Good 2014 (Part I)

I feel like such a nerd saying this, but I LOVE commercials.  Not all commercials, mind you, but commercials that are really well done make me very happy. I have been known to *not* skip through the commercials while watching a show that I’ve DVRd. Really. So, although I like football (I mean, it’s not … Continue Reading

Superbowl Commercials – The Really Good 2013

When you’re not particularly enamored of either team in the Superbowl, and hockey is more your sport anyway, what’s a gal to do when football’s biggest game of the year is on? DVR it so I could watch just the commercials, of course! (And the Sandy Hook Chorus sing "America the Beautiful" – that was … Continue Reading
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