None of us are perfect networkers/relationship builders.

Yes, it seems to come more easily to some than to others, but it’s not an exact science. For the most part, it’s an ever-adapting process that we’re constantly refining based on our current goals and our target’s needs.

But there are a couple of areas that we tend to go astray with building relationships, and that’s where we’re going to focus today.
Continue Reading Fixing the Two Biggest Networking Blunders that Lawyers Make

It’s February 4th, and that means it’s International Networking Week (I know you all had it on your calendars already!)

Apparently, January is a prime time for networking burn out, and that makes sense. It follows on a long season of holidays and entertaining, when we’re trying to fit in the last of our CLE requirements, meet up with family and friends, and rush to finish all of our end of the year work. So as we kick off February, who is really feeling fresh enough to network again in a way that’s going to effectively develop business for you and your firm?

Let’s look at four tips that will ease you into some networking in a way that doesn’t feel too overbearing, but will still help you to accomplish your goals. 
Continue Reading Four Tips to Recover from Networking Burn Out

Among my most popular posts last year were those dedicated to talking about LinkedIn, which tells me that it continues to be the tool that resonates most in the legal industry. I know that it’s in part because it’s become such a robust and useful platform, but I also suspect that it’s in part because some of us are still hoping that there’s a silver bullet out there when it comes to networking and relationship building. I hate to tell you – there isn’t. Even when you’re using social media, which can supersize your efforts, you still need to have goals, develop a plan, and invest time and effort in order for it to pay off for you. 
Continue Reading 5 Quick Tips to Leverage Your Use of LinkedIn in the New Year

There are only a few weeks left in the year, and although conferences are winding down, you may be planning your 2020 calendar already (or getting in a few last networking opportunities!). Even when you’re an old hand at attending events, we can always use a refresher on tips for attending events and how to make the most of the networking opportunities they present. Here are some quick tips for making the most out of your attendance! 
Continue Reading 13 Best Practices for Attending Conferences

It’s easy to think that the hard part of networking is the event itself, and if we can navigate that successfully, we’ve done our jobs well and the work will come in. But a big part of successful relationship development is continuity, and that means following up AFTER an event to ensure that you don’t drop off the other person’s radar. Particularly at this time of year, it’s easy to become very busy and distracted (both you and your prospects!) and no longer be top of mind with someone that you really may want to be better connected to.

So what should you do after a networking event? FOLLOW UP!
Continue Reading Three Easy Ways to Follow Up After a Networking Event

Networking is not an easy task, which is one of the reasons that we discuss it so frequently here on Zen.

Since I’m spending this week with my lawyers in Milan, facilitating their networking efforts at our Annual Conference, I have networking on the brain, and wanted to share with you a couple of the worst networking mistakes you can make, and how to recover from them. 
Continue Reading Nice Recovery! Fixing Your Worst Networking Mistakes

There are some people who can talk with anyone – my brother-in-law is like that. Put him in a room with a bunch of people he doesn’t know, and he excels at connecting with them without awkward silences.

But for many of us, that is unfortunately not one of our strengths. I’m a prime example of that. Raise your hand if you’ve ever been speaking with someone, only to have the conversation taper off and leave you standing there wracking your brain to come up with something to say?

*Hand raised*
Continue Reading Overcoming Awkward Silences at Networking Events

If we were guaranteed to get business every time we met someone new, we’d all be networking all the time, right?

But instead, networking takes time, it takes finesse and relationship-building, and often, you’ll find yourself talking to someone who may not be giving your their business or they may not have business to give you. Two complaints about networking that I’ve heard frequently are “this person doesn’t benefit me” and “I haven’t gotten any business yet.” But are these always wasted efforts? 
Continue Reading Are Your Networking Efforts Wasted?

Happy International Networking Week!

We’ve talked a lot about networking here at Zen, and covered a lot of the traditional ideas:

  • Use social media to prime your contacts before an event.
  • Don’t skip anything.
  • Don’t hang around with only the people you know.
  • Use the event organizers to help introduce you to people.

And more.
Continue Reading Freshen up Your Networking with Three Unusual Tips

Has everyone got their “fa la la” on yet?

While the holidays are often a mad rush for all of us, it seems that this year especially, everyone is behind with wrapping up their end of the year duties (and wrapping up their gifts), while we try to figure out shortcuts for how to manage to get everything done before family and friends descend on us (or you head out the door yourself). In among all of the holiday madness are your professional pressures, which, of course, take priority.

So instead of adding to the pressure of asking you to throw some crazy business development, relationship building activities into your holiday mix, let’s look at a few easy and mostly quick ways you can sprinkle some engagement into your final weeks of 2018, and set yourself up for early success in the new year. 
Continue Reading 7 Ways to Sprinkle Business Development, instead of Bah Humbug, Into the End of December