As travel restrictions increase, and law firms begin to close their offices and reduce their client meetings, it’s time to get creative about the ways in which we keep in touch. “Collaboration” sounds like the sort of thing that requires you to be in the same room to achieve, but in fact, you can use content collaboration as a way to build relationships with clients, potential clients, and others all while remaining in your office (home or otherwise).
I recently read a great piece on 9 Free Tools to Co-Create Content, which not only included some great resources, but also some excellent inspiration for ways we can be better content collaborators in pursuit of building better relationships.
Continue Reading Lawyers: Don’t Let Coronavirus Stop You from Collaborating – Here’s How




Just getting it in under the wire – I wanted to take the opportunity to mark the occasion of Zen & the Art of Legal Networking’s 11th Anniversary. Eleven is a lot of years to be writing – I started this blog when I was only four years into my career with the ILN, when I was still finding my way in the legal industry, and it helped me to gain confidence, meet talented, smart people, and engage in thoughtful conversations around interesting topics that were and continue to shape our field. In that time, I’ve published 1,265 posts, a number of them guest posts from amazing contributors. We’ve looked at topics ranging from leadership, the future of the legal, networking, business development, relationship development and more to content marketing, social media (from its first baby steps to where it is now), and legal marketing. I look forward to seeing what the future brings, and hope to continue to bring you interesting content and topics for many years to come!
We may have had a mild winter (most of us) so far, but let’s be honest, 2020 has been a bit of a slog so far, am I right?
The ILN is proud to announce our latest firm of the month,
None of us are perfect networkers/relationship builders.
It’s February 4th, and that means it’s International Networking Week (I know you all had it on your calendars already!)
Now that it’s 2020, I think (read: I hope) that we’ve all come to the conclusion that it’s important to develop a strong plan that identifies the goals that we have for business development, and the tactics and strategies that we’ll use to develop those goals, right? I have a sneaking suspicion that there are still a few people out there who are throwing various ideas up at the wall with the hope that some of them stick, and this is the year to stop doing that. Really, I mean it.
For better or worse, we’re all uber-connected these days, between our desktops and our smart phones and our tablets. While many of us can and do (and probably should) take technological time outs for holidays and weekends and evenings, responsiveness is a key factor in keeping clients, potential clients, and yes, even referral sources happy when reaching out about business. And yet, it is STILL one of the most overlooked (and easiest to fix) complaints that I hear about relationship building.