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Now that it’s 2020, I think (read: I hope) that we’ve all come to the conclusion that it’s important to develop a strong plan that identifies the goals that we have for business development, and the tactics and strategies that we’ll use to develop those goals, right? I have a sneaking suspicion that there are still a few people out there who are throwing various ideas up at the wall with the hope that some of them stick, and this is the year to stop doing that. Really, I mean it.

In my post today, I’m going to talk a lot about content marketing, and yes, I know I’m using both the dreaded words “content” and “marketing” together, but stick with me, because we’re also going to look at how these tips impact the message that you’re sending out regardless of the activities that you’re pursuing. Why is that? Because no matter what you do, you’re offering a message about yourself. Talking to someone in line for coffee about how you help clients? I hate to tell you, but you’re marketing yourself (and by the way, that’s a good thing). 
Continue Reading Lawyers: Stop with the Noise & Promote Yourself Specifically & Thoughtfully with these Two Tips

We are already facing down the last three months of 2019, and for many of us, that leaves us wondering where the year has gone, and how we can possibly meet the goals we’ve set.

But rather than throwing out these last three months and deciding to start “fresh” in 2020, let’s kickstart our business development efforts over the next four weeks with some goals and deadlines, and see what progress we can make. 
Continue Reading Lawyers: Four Weeks to Revitalize your Business Development

The ILN is proud to announce our latest firm of the month, Lutgen & Associés, Luxembourg!

The firm specialises in advice and litigation services in civil and commercial law, criminal business law, international mutual assistance, anti-money laundering regulations, banking law, administrative law and urban planning, and employment law.
Continue Reading ILN Firm of the Month – Lutgen & Associés, Luxembourg!

We’ve been talking about the soft skills that young lawyers need to hone in order to become successful, and how these translate for more experienced lawyers. Another skill I reviewed for the ABA student law blog was that of presentations (and I think we can agree this is something that many of us can work on).

A quick note on this – for some, the idea of public speaking will make you want to run for the hills (and I totally sympathize). It’s entirely possible that you focus on other types of business development and professional activities in your legal career, and these are better suited for your personality. However, even if that’s the case, getting comfortable with public speaking can be an excellent talent to keep in your back pocket. It’s one of my least favorite things to do, as an introvert, but I’ve done it so frequently over the course of my career, that I’m now both comfortable speaking in front of an audience, and also speaking in other situations, like networking opportunities, on the spot in meetings, etc. So, it can really have wide-reaching benefits – I promise, it’s not that awful, even if it’s not your strong suit.
Continue Reading 4 Ways to Improve Your Presentation Skills

Welcome to ILN-terviews, a series of profiles of ILN member firm attorneys, designed to give a unique insight into the lawyers who make up our Network. For our latest interview, we chose ILN member, Tom Carsten Troberg of our member firm, Okland & Co in Norway!

In one sentence, how would you describe your practice?…

Yesterday, we began our recap of the Contract Lawyers & Outsourcing webinar with Tim Corcoran and Kevin Colangelo. Today, we continue the discussion. 

Who is Doing this Successfully, and How?

Tim said that one of the challenges he’s heard from law firms about outsourcing is that their work is unique, their firm is unique, and as such, their work is hard to routinize and find a common way to deliver the services. So he asked Kevin to comment on how others who have done this have found that there are practices that can be improved through this approach – and not just the low-end, simple document reviews, but some high end work as well. 

Kevin said that they analyze the tasks going on within a law firm, legal department our sourcing department to see what can be disaggregated. Those that they’ve been able to disaggregate, they rebuild in a very process-heavy, documented environment. This extends outside of just outsourcing – firms can understand both how they get their work done and improve the way they’re doing it with the people that they’re using. This blends into not only the way that clients want their firms to do the work, but also how the firm itself wants to be operating. Continue Reading ILN Webinar Series – Contract Lawyers & Outsourcing Part II