It’s almost the final quarter of the year and everyone I know has been swamped with work – which means you’re probably not thinking too much about where your next matter or case is coming from. We all know that’s the PERFECT time to be thinking about networking and business development!

Sorry, folks, I know it’s the last thing on your mind.

But, consider these four tips to shake things up and see what falls out of your networking tree – apologies, it’s fall and I can’t resist a good metaphor.
Continue Reading Lawyers: Shake up Your Networking with these Four Tips

Raise your hand if you hate the word “authenticity.”

It’s right up there with some of the other most hated buzzwords and phrases – “at the end of the day,” “thinking outside of the box,” “synergy,” “value add,” “circle back,” “bandwidth.”

Are you cringing yet?

But even though the word “authenticity” might make your skin crawl, it’s actually a pretty important concept – it’s a buzzword for a reason. And actually, I don’t hate it, but I know a lot of people who do! 

One of the most often shared tips for networking is that being authentic is key – whether you’re networking in person or virtually.
Continue Reading Authenticity: It’s a Buzzword, but Also the Key to Successful Networking

Since 2019, I have had the pleasure of being involved in the Empowered Women’s Event series as a committee member, with our organization as an in-kind sponsor. The event focuses on storytelling and according to event founder and host, Susan Freeman,

Stories have a transformative power to allow us to see the world in a different way than we do if we just encounter it on our own. Stories are an entry point to understanding a different experience of the world. Storytelling, presenting a different perspective of the world, is important when it comes to connecting with each other. It gives us an opportunity to learn from another person’s experience and it can shape, strengthen, or challenge our opinions and values. When a story catches our attention and engages us, we are more likely to absorb the message and meaning within it than if the same message was presented simply in facts and figures. When someone tells their own personal story, we catch a glimpse of a view of the world that may be slightly or radically different from our own. When we see the world as they see it, or walk in their shoes, the experience can inspire empathy.”


Continue Reading Why Attend an Event Solely for Women?

The short answer? Both!

After two-plus years of being limited to almost entirely virtual meetings, we’ve learned that there are huge benefits to doing things online. But many people were also chomping at the bit to get back to seeing each other in the flesh. So that begs the question – which is better? It turns out that we need both and for different reasons. So while you may be tempted to toss your ring light forever in favor of jumping back onto planes…not so fast. Let’s look at the pros of both types of meetings and see why you need to keep them all in your diary.
Continue Reading The Battle of the Meetings: Virtual vs. In-Person – Which is Better?

When networking, it’s easy to focus on the event itself and forget that one of the most important parts of the process is the follow-up. Networking, and relationship building, aren’t a one and done – they’re a process. And that process takes careful tending.

But the good news is that with a few simple steps, you can make that follow-up part of your post-event routine so that following up becomes as natural as brushing your teeth…well, almost.
Continue Reading Networking: Don’t Forget to Follow Up!

There have been many jokes and memes about how we have all forgotten the most basic of social skills after being locked down for two years.

But in all seriousness, it sometimes feels like when you don’t flex a certain “muscle,” you forget how to use it. In some ways, the last two years have really dragged on, but in others, they’ve flown by. So it can come as a surprise when you’re getting excited to return to that first in-person event only to realize that you may feel a little rusty.
Continue Reading Help! I’ve Forgotten How to Network!

It’s the middle of February. In many places, it’s cold and dreary and it’s a wee bit hard to feel motivated. You may recall that a couple of weeks ago, we talked about resolving to throw out your business development plan so that you could start fresh and see what is truly working and what isn’t – now it’s time for phase two.

Resolve to try something new. 

Another area where it’s easy to get stuck when planning is the temptation to just alter or continue what you’ve been doing all along.
Continue Reading Resolve to Try Something New

I’m not big on resolutions.

Some years, I have some, other years I don’t, but they’re generally things I’d like to add more of to my life (like the year I decided I would try to learn how to knit – I’ve been crocheting since I was about five – yes, these are two different things).

Do I always have a business development plan? Yes.

So what am I advocating here? Sheer anarchy??

Uh, no. Don’t worry.
Continue Reading Resolve to Throw Out Your Business Development Plan Today

Bad news everyone.

There’s no magic bullet when it comes to LinkedIn. Or, for that matter, any business development or marketing tool.

There’s only strategy and hard work.

Anyone who tells you differently is selling something.

Are there instances where you’ll connect with someone and they’ll immediately buy your services or you’ll write a post and it will go viral? Absolutely! That’s down to luck (and sometimes, strategy and hard work behind the scenes). But it’s not because there’s some trick to it all. You’re not going to suddenly “figure it all out” and have one tool be doing all the work for you and bringing you lots and lots of clients. It doesn’t work like that.
Continue Reading LinkedIn for Lawyers: There’s no Magic Bullet

Everyone is dealing with “zoom fatigue” these days, so it’s that much more irritating when you do make the time to hop on a virtual business development or networking session only to have it turn into a flop. I’m sure you’d rather have been billing or spending the time with your family or doing literally anything else, right?

Let’s instead look at some of the things that may go wrong and what you can do about them – I’m not talking about the famous “you’re on mute!” (I think we all know how to handle that by now) or other technical issues that crop up, but rather the true networking negatives.
Continue Reading Dealing with Networking Negatives in the Virtual Age