It’s the middle of February. In many places, it’s cold and dreary and it’s a wee bit hard to feel motivated. You may recall that a couple of weeks ago, we talked about resolving to throw out your business development plan so that you could start fresh and see what is truly working and what isn’t – now it’s time for phase two.
Resolve to try something new.
Another area where it’s easy to get stuck when planning is the temptation to just alter or continue what you’ve been doing all along.
Continue Reading Resolve to Try Something New
What better way to celebrate International Networking Week with a throwback to a post I wrote about international networking (updated for these modern times)?
I’m not big on resolutions.
Bad news everyone.
Just kidding – we’re not post-pandemic.
There is a lot of advice out there on how to use LinkedIn and why you should use LinkedIn and what’s useful about LinkedIn – have I used “LinkedIn” enough in this sentence yet?
Everyone is dealing with “zoom fatigue” these days, so it’s that much more irritating when you do make the time to hop on a virtual business development or networking session only to have it turn into a flop. I’m sure you’d rather have been billing or spending the time with your family or doing literally anything else, right?
It’s SPOoOooOooKY Halloween this weekend (can anyone tell me which podcast that’s from?) and so I’m bringing you a post on the five most frightful business development mistakes lawyers make (and how to avoid them!).
I’m going to suggest a theory – that there are many lawyers out there who hear the phrase “content marketing” and assume that it’s either absolute nonsense (raise your hand) or more of that marketing hooey (and therefore secretly nonsense, or at the very least, not something you’re supposed to be involved in – raise your hand).
The obvious answer to the title question is of course, yes.